Own a via 313 Pizza Franchise
Join the via313 movement and bring authentic Detroit-style pizza to your community. A proven model, passionate brand, and full support from day one.
Benefits of the via 313 pizza Franchise
Partnering with via 313 means joining a brand rooted in authenticity, community, and a product people genuinely love.
Proven Brand
Via 313 is an award-winning, beloved brand with a loyal customer base and strong recognition across the United States.
Comprehensive Training
Receive hands-on training at our flagship location covering operations, quality standards, customer experience, and team management.
Ongoing Support
Our franchise team is with you from site selection through opening day and beyond, providing continuous operational and marketing guidance.
Unique Product
Detroit-style pizza is a differentiated, high-demand category with passionate fans. Our proprietary recipes set us apart from any competitor.
Growth Potential
Tap into an expanding market with a scalable model designed for multi-unit growth. Our franchisees are our strongest advocates.
Marketing Power
Benefit from national brand campaigns, social media assets, local marketing toolkits, and PR support to drive traffic from day one.
What You Need to Get Started
We're transparent about the investment required. Here's a breakdown of typical startup costs for a via313 franchise location.
| Investment Item | Description | Estimated Cost |
|---|---|---|
| Franchise Fee | One-time licensing fee to use the Via 313 brand and system | $35,000 |
| Leasehold Improvements | Construction, renovation, and build-out of the restaurant space | $120,000 – $200,000 |
| Equipment & Fixtures | Pizza ovens, prep stations, refrigeration, POS systems | $60,000 – $90,000 |
| Furniture & Signage | Interior furnishings, exterior signage, and branding elements | $20,000 – $40,000 |
| Initial Inventory | Food inventory, paper goods, and opening supplies | $10,000 – $15,000 |
| Training & Travel | Expenses for owner and management training at HQ | $5,000 – $10,000 |
| Working Capital | Operating reserves for the first 3–6 months | $30,000 – $60,000 |
| Total Estimated Investment | $280,000 – $450,000 | |
Your Path to Opening a via 313 pizza Location
From your initial inquiry to opening day, we guide you through every step. Our streamlined process is designed to set you up for lasting success.
Start Your JourneySubmit Your Inquiry
Complete the franchise inquiry form below. Our team will review your background, market, and investment capacity within 48 hours.
Discovery Call & Qualification
We'll connect for an in-depth call to discuss the opportunity, answer your questions, and determine mutual fit. Qualified candidates receive our Franchise Disclosure Document (FDD).
Discovery Day & FDD Review
Visit our Austin headquarters, meet the team, eat great pizza, and see operations firsthand. Your attorney reviews the FDD during this period.
Sign Franchise Agreement
Once you're ready to move forward, we execute the Franchise Agreement and you pay the initial franchise fee. Welcome to the family!
Site Selection & Build-Out
Our team assists with site evaluation, lease negotiation, and construction management to ensure your location meets our standards.
Training & Grand Opening
Complete your immersive training program, hire your team, and launch with full marketing support. You're open for business!
"Opening my Via 313 location was the best business decision I've ever made. The support from the corporate team is unmatched, and the product speaks for itself. Customers drive across town for our pizza."Marcus D. — Via 313 Franchisee, Dallas, TX
Franchise Inquiry Form
Ready to bring via313 pizza to your market? Fill out the form and a member of our franchise development team will be in touch.